Lubrizol Corporation
Lubrizol Corporation está com vaga(s) de emprego para Latam Lza Marketing Manager – Rio De Janeiro em Rio de Janeiro
Cargo:
LATAM LZA Marketing Manager – Rio de Janeiro
Requisitos:
About Lubrizol
The Lubrizol Corporation, a Berkshire Hathaway company, is a specialty chemical company whose science delivers sustainable solutions to advance mobility, improve wellbeing and enhance modern life. Founded in 1928, Lubrizol owns and operates more than 100 manufacturing facilities, sales, and technical offices around the world and has about 8,000 employees. For more information, visit www.Lubrizol.com.
We value diversity in professional backgrounds and life experiences. By enabling a consistent, unbiased, and transparent recruitment process, Lubrizol seeks to create a positive experience for candidates so we can get to know them at their best. We recognize unique work and life situations and offer flexibility, ensuring our employees feel engaged and fulfilled in every aspect of life.
Job Description:
Lubrizol is currently looking for an experienced marketing manager to join our America’s LZA Marketing team. In this role, you will be responsible for working closely with the LATAM regional business and sales team for Lubrizol Additives to develop, execute and measure marketing strategies that inform, inspire, and engage our internal and external customers in Lubrizol’s purpose, strategy, and values.
This role is part of the Americas Marketing team that closely collaborates with a larger global Marketing Communications team on regional execution of marketing plans. The successful candidate must have a proven ability to develop and execute on marketing strategies, manage marketing plan elements and execution, and support the regional team while focusing on global initiatives and themes.
This role will be based out of our LATAM Headquarters in Rio de Janeiro, Brazil and reports to the regional marketing manager, Americias. .
Key Responsibilities:
- Developing marketing strategies: Create, implement and execute comprehensive marketing plans that support Lubrizol additives in the Latin America region, aligned with global marketing objectives. Brand management: Ensure consistent brand messaging and visual identity across all marketing collateral, both regionally and globally. Collaborate with global teams to maintain brand guidelines.
- Content creation and management: Create engaging and localized content for various marketing channels, including social media, websites, blogs, and email campaigns. Adapt global content to fit the local market and cultural nuances. Develop concepts that convert highly technical and scientific features of our products into understandable and meaningful benefits.
- Apply marketing tools and techniques to advise and help customers identify ways to improve their marketing mix to achieve their business targets.
- Market research and analysis: Conduct market research to identify trends, customer insights, and competitor activities in the Latin America region. Use data analysis to evaluate marketing campaign effectiveness and make data-driven recommendations.
- Media relations: Build and maintain relationships with local media outlets and journalists to secure coverage and press releases. Coordinate with global PR teams to ensure consistent messaging and maximize media exposure.
- Event management: Plan and execute regional marketing events, trade shows, and conferences, including logistics, booth design, collateral creation, and post-event evaluation. Collaborate with global teams for international events..
- Digital marketing: Develop and implement digital marketing strategies, including SEO, SEM, social media advertising, and email marketing campaigns. Monitor digital analytics and optimize campaigns for maximum ROI.
- Stakeholder collaboration: Collaborate with cross-functional teams, such as product management, sales, technical, regional marketing teams and marketing communications leadership, to align marketing strategies and ensure consistent messaging.
Requirements:
• Skills, Qualifications, Experience, Special Physical Requirements
• Bachelor’s degree in Marketing, , Business or related field.
• 7+ years of experience in a marketing, sales, or commercial/ product management experience. Ideally both in B2C and B2B environments.
• Lubricant industry experience and/or OEM knowledge is advantageous.
• Must be fluent in English, Spanish and Portuguese.
• Extensive experience in project management and marketing plan development and execution.
• Ability to interact with diverse groups of people, develop strong networks and build credibility within the organization to work with stakeholders on engaging content
• Excellent oral and written communication skills focused on conveying complex information
• Demonstrated ability to meet deadlines and multi-task in a fast-paced environment
• Impact orientation, focused on delivering quantifiable results.
• An ability to develop and influence new marketing concepts and techniques.
• Ability to grasp complex technical and business issues and articulate them simply.
• Exceptional cross functional leadership, interpersonal and presentation skills
• Creative flair and an attention to detail.
• Ability to travel (regionally and potentially globally) up to 10%
Considered a plus:
• Experience of copy writing and proof reading, particularly for technical industries.
• Experience of working in a marketing agency.
• Experience of working with marketing agencies and market research companies.
• Experience of working within a matrix organization.
• Understanding ROI economics and financial reporting.
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Ready for your next career step? Apply today and let's shape the future together! .
It’s an exciting time to be part of Lubrizol. Lubrizol is not staying put. We are continually learning and evolving. Our passion delivers our success — not only for Lubrizol but for those who count on us every day: our employees, customers, and communities.
As a diverse, global team, we work together to solve some of the world’s most pressing challenges. We impact everyday lives through science only Lubrizol can deliver, and we never stop pushing to do it better.
One of the founding principles of The Lubrizol Corporation more than 90 years ago was treating every employee with dignity and respect. That same commitment is only stronger today.
More than that, we are committed to providing an environment where every employee can be the best they can be, no matter their ethnic origin, religion, sex, national origin, sexual orientation, gender identity, disability or any other characteristic.
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